Faculty of Economic and Management Sciences
School of Management Sciences
Department of Marketing and Communication Management
du Plessis, PJ
BCom MBL DBL(Unisa) - Professor and Head
Contact Details
Research Interests
Research Output
Contact Details:
Telephone number: 012 420 4440
Fax number: 012 362 5085
E-mail address: flip.duplessis@up.ac.za
Research Interests:
Strategic marketing management
Research Output:
Research articles in refereed specialist journals:
du Plessis PJ, Herbst FJ: 2002. Are the product life cycle concept assumptions still sufficient for the marketing of a physical product and a service in today's dynamic environment?. The International Journal of Applied Marketing, 1 (2) / Oct.
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