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Steyn, B
MCom(Pret) - Lecturer
Contact details Telephone number: 012 420 4040 Fax number: 012 362 5085 E-mail address: bsteyn@hakuna.up.ac.za Strategic communication management Research articles in refereed specialist journals
Steyn B, Green M: 2001. Investigating strategic management roles of the corporate communication function in the Department of Housing. Communicare, 20(2)/Dec, pp 1-35. Steyn B, Nunes M: 2001. Communication strategy for community development - A case study of the Heifer Project - South Africa. Communicatio (Suid-Afrikaanse Tydskrif vir Kommunikasieteorie en -navorsing / South African Journal for Communication Theory and Research), 27(2), pp 29-48. Steyn B, Xulu F: 2001. Support provided by corporate social responsiblity programmes for the creation of universal access to information and communication technology (ICT) - A content analysis of corporate web-sites. Communicatio (Suid-Afrikaanse Tydskrif vir Kommunikasieteorie en -navorsing / South African Journal for Communication Theory and Research), 27(1), pp 58-74. Papers in refereed, published conference proceedings
Steyn B: 2001. A new role for the Corporate Communication Practitioner: The Strategist. , pp 149-158. |